MULTIMEDIA


By George Affleck 18 Feb, 2022
Craig Hodge is a veteran newspaper photographer. Craig began his career as a photojournalist in 1974 in Coquitlam at the Columbian Daily Newspaper and helped start The Tri-City News, where he worked until his retirement in June 2011. In his 36-year career, Craig’s achievements were recognized with 42 international, national, and provincial journalism awards. In this informative module, Craig will walk viewers through the best techniques in photography editing: how to select pictures; how to crop pictures; how to edit pictures; how to shoot spot news; and how to decide which pictures work and which ones do not.
Photographer at a sports event
By BCYCNA 25 Aug, 2021
Learn to capture intensity and emotion in sports photography in this training module led by award-winning sports photographer Amber Bracken of the Edmonton Sun.
Camera
25 Aug, 2021
In this video series, Craig walks viewers through a day in the life of a newspaper photographer. From the type of equipment you need before you hit the road to taking the best action or news shot.
A person reading a newspaper
25 Aug, 2021
Learn how you can improve ad effectiveness and bring in more revenue at your newspaper with David Fowler.
A person watching a video on their phone
25 Aug, 2021
With the evolution of mobile phone technology, it is now possible to record, edit and broadcast video straight from your phone. Community newspaper reporters are taking advantage of this, providing local news on multimedia platforms.
Target Customer
25 Aug, 2021
Candide Gregoire, general manager of Newspaper Toolbox, shares her top tips on how to streamline your sales efforts so you can get commitments from more new advertisers. You’ll also learn about what makes an ad rep stand out from all the others.
25 Aug, 2021
As newsrooms produce more video, early results are often a mixed bag. In this module, Michael Roberts provides viewers with ways to give shape and purpose to online video, showing how develop several video story forms (is it a how-to, a slice of life, or a man-on-the-street interview?) to help reporters, photographers and editors identify good video opportunities and shoot and edit a clearly focused video narrative. This applies to short video (60-90 seconds) or longer form video pieces.  Michael Roberts is a newsroom trainer and consultant who works with news organizations throughout the U.S. and Canada. He recently stepped down after a 10-year run as speaker and project director for NewsTrain. From 2003-2010, Roberts was Deputy Managing Editor Staff Development at The Arizona Republic, responsible for all newsroom training. He also served as writing coach, and edited major projects.
Project Management
25 May, 2021
The challenges of a newsroom’s time commitments have increased immensely in recent years. Everyone is expected to be adept at the spectrum of news gathering – writing breaking news for the web and a more complete story for the print edition, taking a photo or video and posting it on the web, tweeting about a sports event or city council meeting, updating your Facebook page.
Newspaper design
25 May, 2021
Good newspaper design, like small children, should be seen but not heard. That is, the reader should not be all that aware of the particular style elements behind the newspaper he or she loves reading so much. In these two videos/audio interviews and compendium white paper, learn the principles of great newspaper design from two well-respected newspaper professionals.
Show More

Discover All Modules

  • Design Module: 5 Courses

    1. How to Create Highly Effective Newspaper Ads
    2. How to Go Beyond Standard Ad Design
    3. How to Design Your Newspaper
    4. How to Create the Best Ads for Print
    5. How to Create Custom Events to Increase Sales at Your Newspaper
  • Journalism Module: 19 Courses

    1. Sports Photography: Beyond Peak Action
    2. How to Use Mobile Video for Newspaper Stories
    3. How to Use FOI for Newspaper Reporting
    4. Video Story Forms and Editorial Planning
    5. What It Takes to Write an Opinion Column
    6. The Ins and Outs of Investigative Journalism
    7. The Hows and Whys of Advocacy Journalism
    8. How to Write Compelling Headlines
    9. How to Write an Editorial Page that Reflects Your Community
    10. How to Tackle Big Projects at Your Newspaper
    11. How to Lead With the Lead
    12. How to Cover Elections — From A to Z
    13. How Listicles Can Drive Readership
    14. Getting the Goods – Writing Local News Stories
    15. How to Use Social Media to Enhance Your Community Journalism
    16. How to Use Data and Geoinformatics for Journalism
    17. How to Create a Podcast for Your Newspaper
    18. A Media Handbook for Your Newspaper – BC Edition
    19. How to Cover Bad News Using Good Judgment

  • Multimedia Module: 16 Courses

    1. A Photographer’s Workshop
    2. Sports Photography: Beyond Peak Action
    3. A Day in the Life of a Community Newspaper Photographer
    4. How to Create Highly Effective Newspaper Ads
    5. How to Use Mobile Video for Newspaper Stories
    6. How to Target Your Ideal Customer – Sponsored Content
    7. How to Go Beyond Standard Ad Design
    8. Video Story Forms and Editorial Planning
    9. How to Tackle Big Projects at Your Newspaper
    10. How to Design Your Newspaper
    11. How to Use Social Media to Enhance Your Community Journalism
    12. How to Use Data and Geoinformatics for Journalism
    13. How to Optimize Your Social Media Presence
    14. How to Create the Best Ads for Print
    15. How to Create Custom Events to Increase Sales at Your Newspaper
    16. How to Create a Podcast for Your Newspaper
  • Newspaper Management Module: 20 Courses

    1. Getting the Product to Market
    2. What You Need to Know When Hiring Contractors and Carriers – BC Edition
    3. How to Target Your Ideal Customer – Sponsored Content
    4. How to Go Beyond Standard Ad Design
    5. What It Takes to Write an Opinion Column
    6. The Hows and Whys of Advocacy Journalism
    7. How to Write an Editorial Page that Reflects Your Community
    8. How to Recruit & Retain Talented Sales Professionals
    9. How to Design Your Newspaper
    10. How to Create Systems to Keep Staff on Track
    11. How to Use Social Media to Enhance Your Community Journalism
    12. How to Use Data and Geoinformatics for Journalism
    13. How to Create the Best Ads for Print
    14. How to Create Custom Events to Increase Sales at Your Newspaper
    15. How to Create a Podcast for Your Newspaper
    16. A Media Handbook for Your Newspaper – BC Edition
    17. How to Target the Ideal Advertiser
    18. Money Making Ideas for Newspapers – Sponsored Content
    19. Ensuring Your Newspaper is Best in Class
    20. Revenue Streams: Multi-Platform, Custom Content, Brand-Based
  • Online Module: 12 Courses

    1. How to Create Highly Effective Newspaper Ads
    2. Video Story Forms and Editorial Planning
    3. The Ins and Outs of Investigative Journalism
    4. How to Write Compelling Headlines
    5. How to Lead With the Lead
    6. How to Cover Elections — From A to Z
    7. How Listicles Can Drive Readership
    8. How to Use Social Media to Enhance Your Community Journalism
    9. How to Use Data and Geoinformatics for Journalism
    10. How to Optimize Your Social Media Presence
    11. How to Create a Podcast for Your Newspaper
    12. How to Cover Bad News Using Good Judgment
  • Sales Module: 16 Courses

    1. Why Customer Service is More Important Than Ever
    2. Getting the Product to Market
    3. How to Target Your Ideal Customer – Sponsored Content
    4. How to Go Beyond Standard Ad Design
    5. How to Recruit & Retain Talented Sales Professionals
    6. How to Design Your Newspaper
    7. How to Create Systems to Keep Staff on Track
    8. How Listicles Can Drive Readership
    9. How to Use Social Media to Enhance Your Community Journalism
    10. How to Use Data and Geoinformatics for Journalism
    11. How to Create the Best Ads for Print
    12. How to Create Custom Events to Increase Sales at Your Newspaper
    13. How to Create a Podcast for Your Newspaper
    14. How to Target the Ideal Advertiser
    15. Money Making Ideas for Newspapers – Sponsored Content
    16. Revenue Streams: Multi-Platform, Custom Content, Brand-Based
Share by: